Pearl Media, creator of innovative interactive and experiential out of home media and leader in large format outdoor advertising, has appointed Jay Carella to the position of Director of Business Development, East Coast. This is a new position at the company.
As a key member of the team, Carella will be directly involved in the development of key East Coast accounts and will support the expansion of Pearl’s national out of home footprint.
Carella began his career as an account executive at Viacom Outdoor Advertising selling billboards and transit media. He then joined Outdoor Solutions Group, managing sales and operations for the New York Waterway Ferry System. In 2010 he founded Prism Media to develop and market national, regional and local out of home properties. There, he managed accounts for United Advertising and Regency Outdoor, as well as large format and transit production for his company Paction Printing.
He is a graduate of University of Scranton and resides in Little Falls, NJ.
About Pearl Media:
Pearl Media, the U.S. leader in immersive 3D projection experiences, interactive storefronts and large format outdoor campaigns, delivers lasting impressions for major brands. Enabling consumer engagement across multiple touch points, including traditional and social media, Pearl Media extends impact for brands across categories including automotive, airlines, spirits, fashion, consumer packaged goods, retail, gaming and entertainment. Headquartered in Fairfield, NJ, with offices in Los Angeles, Chicago and Miami, Pearl Media drives brand-to-consumer relationships through innovative media creations. For more information, visit pearlmedia.com