Exhibiting JetBlue’s vast non-stop service from Fort Lauderdale, Pearl created an interactive trivia game inside a custom built fuselage at Aventura Mall. Simulating the inflight experience, each window shade lifted up to reveal digital aerial views of featured destinations. The shoppers were challenged to select the correct city corresponding with the aerial view. Participants were entered into a roundtrip ticket sweepstakes so they can experience the real deal.
Pearl Media develops, manages and sells unique marketing and digital media opportunities. Working with best in class real estate assets, Pearl digitizes urban core mixed use commercial space, transit centers and transit adjacent properties in top markets with premium place-based digital signage networks. We target and transform premium large format static properties and vacant storefronts into best-in-market out-of-home advertising opportunities. At Pearl we help brands engage with consumers in meaningful ways where they work, shop, live and play.