Rizzoli & Isles arrived a solid hit, but TNT wanted more momentum and a closer connection to NYC fans ramping into the second season. Pearl took over a storefront and merged interactive displays with a tactile, fully-dressed set. In a quick guided experience, visitors peered into the crime scene as lighting cues directed their attention towards imperative clues to solve. 5,500 rookie detectives tried to crack the case over its 4 week run.
Pearl Media develops, manages and sells unique marketing and digital media opportunities. Working with best in class real estate assets, Pearl digitizes urban core mixed use commercial space, transit centers and transit adjacent properties in top markets with premium place-based digital signage networks. We target and transform premium large format static properties and vacant storefronts into best-in-market out-of-home advertising opportunities. At Pearl we help brands engage with consumers in meaningful ways where they work, shop, live and play.