Walgreens took over a popular Chicago street corner with this surprise and delight stunt to help people find the right relief during flu and cold season. People passing the storefront were engaged live by a Walgreens personality who brought some warmth, fun and directions to the nearest Walgreens pharmacy. The campaign also incorporated an interactive gesture experience for a few weeks that generated 38,706 interactions.
Instead of mass quantities of small media, we target and transform premium large format properties into best-in-market Out-of-Home advertising opportunities. Our prized inventory is highly demanded and sparks competition amongst Global 500 brands. Those looking for the biggest voice in the best markets seek out Pearl Media.