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Texas on Tour Includes Five Interactive Immersive Experiences

October 13, 2014

The Pearl Media team designed and built seven custom kiosk installations stylized like passports, each housing an 80-inch and a 55-inch HD screen.

 

The eighth annual Texas on Tour traveling interactive experience will give consumers a taste of the fun and adventure that can be found in the Lone Star State. This is the second year that Pearl Media worked with Slingshot, Texas Tourism’s agency of record, and event company RedPeg to execute the traveling tour. This year, upgraded HD interactive game kiosks offer a personalized experience that showcase a range of unexpected vacation experiences in Texas, the company said. The tour visits 13 fairs and festivals across the U.S. over 53 days.

Interactive game kiosk

“With an updated exhibit that provides interactive gaming experiences and gives visitors and potential travelers a glimpse of the many unique vacation options the Lone Star State offers, we are excited to showcase the latest version of Texas on Tour,” Texas Tourism Director Brad Smyth said.

The Pearl Media team designed and built seven custom kiosk installations stylized like passports, each housing an 80-inch and a 55-inch HD screen. The screens create five unique, immersive, interactive games spanning Texas adventures and attractions like music, beaches, ranches and rodeos, and outdoor adventure.

“Being back for our second year with Texas on Tour has given us the opportunity to optimize consumer engagement by updating the experiences using new technology,” Josh Cohen, CEO of Pearl Media, said.

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