With the Knicks’ victory this weekend, we lit Midtown up in blue and orange. Pepsi launched an ingenious campaign that documented real Knicks fans’ emotions following the win, reimagining their iconic circle logo a the ‘O’ in the slogan “We Outside”. Bringing the energy to the streets, we also wanted to celebrate the win Pearl style. Check out both our campaign and Pepsi’s campaign, now dominating our MTWN Digital Network. Go Knicks!
RIPPLE
With Ripple, it’s happening. Specializing in Blockchain Technology, this digital payment company is building up to become a backbone for digital monetary infrastructure. Now live across our NYC Brookfield Place digital network and smartly located near the financial district.
JAMIE ALLEN’S AMAZE
Magic meets Midtown. Jamie Allen’s Amaze is shining brightly across our MTWN Digital Network, bringing wonder, and illusion to the heart of NYC. We’re excited to see this campaign light up Midtown, reaching millions of residents, commuters, and visitors in one of the world’s most iconic entertainment destinations. Prepare to be amazed!
DISCLOSURE DAY
When the truth becomes clear. Disclosure Day is Steven Spielbergs latest directorial release, and the science fiction thriller surpassing $90 million worldwide in its opening weekend. Now dominating our NoMad eye-level billboard, we are bringing one of the year’s most anticipated releases to the heart of Midtown Manhattan.
Random Pearl Quote of the Week: “I favor Pearl on screen and in my private life.” - Grace Kelly No More IOU's For Lunch! Venmo’s new “Pony Up” campaign is all about taking some of the...