NEWS

Securing a NYC Times Square billboard with effective placement requires navigating one of advertising's most intricate ecosystems. This is a world where inventory books months in advance, pricing fluctuates dramatically, and fragmented vendor...

The evolution of types of billboard advertising has transformed city streets into dynamic galleries where brands create memorable narratives that resonate with urban audiences. At Pearl Media, we've spent nearly two decades perfecting diverse...

“Kindness is like snow. It beautifies everything it covers.”  -Kahlil...

NYC billboard cost considerations requires more than comparing rate cards, it demands intimate knowledge of Manhattan's intricate advertising ecosystem, where location nuances can mean the difference between memorable brand moments and missed...

Pearl Media's Midtown Digital Network Becomes a Holiday "Must-Buy" as Brands Seek Eye-Level Reach Beyond Times...

DOOH marketing represents the convergence of technological sophistication and urban artistry, where digital displays become canvases for dynamic brand narratives that respond to the pulse of city life. At Pearl Media, we've pioneered approaches to...

“The only thing that can stop you is you. You're the only one who can make it happen” ...

They say that New York City is the city that never sleeps, and if you’re downtown, gazing up at brightly-lit neon signs and advertising billboards in NYC, you’d wonder how anybody could ever sleep! Amidst the towering skyscrapers and constant...

Traditional billboard advertising is the use of static billboards made of vinyl, often located along busy streets and highways. They are displayed for a few months or years to reach a wide audience. Over the years, digital billboard advertising has...